📰 GeneralCNBCSunday, November 8, 2026 at 2:00 PM UTC2h ago

Poppi founders are going after PepsiCo's Gatorade with new beverage startup Jetty

Poppi founders Allison and Stephen Ellsworth are launching Jetty, a hydration brand selling bottled drinks and powders at Whole Foods, Target and Amazon

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Originally published by CNBC. Summary and curation by DutyStation News.

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Poppi founders are going after PepsiCo's Gatorade with new beverage startup Jetty

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